Fluxible couldn't happen without our sponsors, and we're proud to share a community -- both locally and in the UX discipline -- with these folks. They range from the boutique to the global, and we're as excited to rub elbows with them at the conference as we are for their support to date. Needless to say, we wanted to get to know them and what drives their businesses a little better.

Quarry logo

Quarry is a Platinum sponsor of Fluxible. and a local Buyer Experience Agency with gorgeous headquarters in a converted former mill and factory in St. Jacobs. Lucky for us, one of their partners is Glen Drummond, who accepted our invitation to speak at Fluxible on the topic of personas.

The Quarry teams offers full-service, integrated marketing capabilities and is driven to understand buyers and how they want to engage. As a result, Quarry helps their clients craft Unique Buying Propositions™.

Quarry has been actively assembling, developing and honing a robust UX design and assessment toolkit since 1994, and have over a thousand projects under their belts. This enables them to select the right tools at the right points in the product development cycle to maximize at each step their ability to realize a successful outcome on behalf of their clients.

When asked about their User Experience (UX) team, the folks at Quarry elegantly summed up the raison d'etre of a good UX group:

Our User Experience (UX) practice team focuses on designing effective digital applications, tools and online experiences. We start by seeking to fully understand and define the motivations, goals and behaviors of the intended user audience as well as establish an understanding of business, user and technical requirements for the experience and, then, we design the experience in a way that fully satisfies the requirements defined.

Quarry excels in a wide variety of disciplines, which can be summed up in these categories:

  • Understanding

  • Requirements Integration

  • Data collection and Analysis

  • Designing

  • Evaluating

These disciplines can be applied individually or flexibly combined to provide end-to-end solutions via their Builder™ process.

Quarry has leveraged their core UX design and assessment capabilities with many clients, including one of the world's largest software manufacturers. Resulting projects have included:

  • greenfield construction of a propriety e-commerce platform that today services more than a billion dollars’ worth of transactions annually

  • strategic redesign and development of the core product e-commerce website

  • design, development and launch of a new e-commerce site focused on a key buyer segment

  • the redesign and development of an e-commerce site focused on marketing of the companies consumer-focused technical support services.

And if their background, expertise, and staff weren't enough evidence of a fabulous fit with Fluxible, Quarry is also home to the innovative FELT Lab, which is designed to spark "research entrepreneurship" among students, faculty, and industry experts.

We couldn't be more proud to welcome Quarry to our sponsorship (and speaker) ranks, and would like to offer them our sincerest thanks. Do be sure to check them out 140 characters at a time on Twitter, and send a shout out their way: @Quarry.